in Baby Toothbrushes

Frost Childs Battery Powered Toothbrush

$19.95 Shop now

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More POW-er Than Your Average Brush Let's do the toothbrush wiggle, because your kiddo's plaque and cavities are not invited to this party. Our bear-y fun brush offers a powerful cleaning experience and requires just one (included) AAA battery. With a replaceable brush head, easily switch out the bristles so little sm

Scored Product Attributes

2

Total eQ Score

			Materials
			Silicone
			Paraben Free
			SLS Free
			Sulfate Free
			Sugar Free

			Certifications
			Warranty: 20 - 34 Day

1

in Baby Sun Protection

Sonrei Kids Zinq Mineral Gel Sunscreen SPF 60

$40.00 Shop now

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Kid approved all day. Your child's skin is delicate, so choosing the right sunscreen is important. Sonrei Kids Zinq Sunscreen is the latest and greatest in sun protection. Uniquely formulated with non-nano zinc oxide, soothing aloe vera, and shea butter that will nourish your childs skin while providing maximum protec

Scored Product Attributes

1

Total eQ Score

			Materials
			GMO Free
			Paraben Free
			Fragrance Free
			Alcohol Free
			Gluten Free

			Certifications
			Warranty: 20 - 34 Day

1

in Children's Toothpaste

Crest Crest Kids Toothpaste with Fluoride, Mickey, Strawberry Flavor, 4.2oz, 3+

$2.57 Shop now

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			Certifications
			Warranty: 60 Day Money Back Gurantee

1

in Baby Sun Protection

Black Girl Sunscreen BGS Kids SPF 50 Sunscreen

$9.99 Shop now

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Safe Sunscreen for Children. Shop the BGS water resistant sunblock lotion for kids. Broad Spectrum SPF 50 with UVA/UVB sun protection.

Scored Product Attributes

1

Total eQ Score

			Materials
			Paraben Free
			Aluminum Free
			Oxybenzone Free
			Octinoxate Free
			Silicone Free

			Certifications
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand offers recycling services for its purchased products or for products within the same industry.

1

in Baby Sun Protection

Blue Lizard Kids Mineral Sunscreen Spray * SPF 50+ | 5 oz

$19.95 Shop now

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Spray, rub in and done. Blue Lizard is the #1 pediatrician recommended mineral-based sunscreen brand-- now available in a convenient spray. Blue Lizards Kids SPF 50+ Spray Sunscreen starts with Zinc Oxide to provide broad spectrum, head-to-toe sun protection that is paraben free and fragrance free.

Scored Product Attributes

1

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Fragrance Free
			Alcohol Free
			Gluten Free

			Certifications
			Warranty: 20 - 34 Day

1

in Baby Lotions

Munchkin HYP03 Eczema Spray

$12.99 Shop now

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			Certifications
			Warranty: 45 - 90 Day

1

in Baby Shampoo

Noodle & Boo Kinder 3-In-1 Shampoo, Conditioner & Body Wash

$18.00 Shop now

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Mild multi-purpose wash formulated for soft, shiny hair and fresh, clean skin. Low-suds and gentle moisturizers are ideal for eczema-prone and sensitive-skin. Soap-free formula rebalances skin's pH while provitamin B and vitamin E condition and moisturize. Pediatrician-tested and mild enough for daily use.

Scored Product Attributes

1

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Dye Free
			Gluten Free
			Sulfate Free
			Soy Free
			Nut Free

			Certifications
			Warranty: 1 - 19 Day

Good To Know - Brand Attributes

Origins

Made in United States of America

1

in Diaper Creams

Noodle & Boo The Best Diaper Rash Ointment

$19.50 Shop now

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Skin Protectant; helps treat and prevent diaper rash. This effective formula combines the active ingredient non-nano zinc oxide with the soothing benefits of aloe, allantoin, and bisabolol. Just the right amount of medicine to help prevent, treat and relieve diaper rash. Creates a moisture repellent barrier between the skin and sources of irritation. Protects chafed skin due to diaper rash Helps seal out wetness Paraben-Free Preservative-Free Steroid-Free Phthalate-Free Dye-Free Dermatologist-tested Pediatrician-tested Hypoallergenic

Scored Product Attributes

1

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Dye Free
			Gluten Free
			Sulfate Free
			Preservative Free
			Nut Free

			Certifications
			Warranty: 1 - 19 Day

1

in Children's Toothpaste

Orajel PAW Patrol Fluoride Free Training Toothpaste | Orajel Kids

$4.99 Shop now

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Teach your little one to brush with their favorite characters from PAW Patrol. Teeth brushing with Kids PAW Patrol Fluoride Free Training Toothpaste is made fun.

Scored Product Attributes

1

Total eQ Score

			Materials
			Silicone
			Paraben Free
			Dye Free
			Alcohol Free
			Artificial Color Free
			Gluten Free
			SLS Free
			Preservative Free
			Artificial Sweeteners Free

1

in Children's Toothpaste

Orajel Orajel Kids Miraculous Anti-cavity Fluoride Toothpaste | Orajel Kids

$2.68 Shop now

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Fluoride toothpaste to help your child build good brushing habits with Miraculous Ladybug!

Scored Product Attributes

1

Total eQ Score

			Materials
			Silicone
			Paraben Free
			Dye Free
			Alcohol Free
			Artificial Color Free
			Gluten Free
			SLS Free
			Preservative Free
			Artificial Sweeteners Free

1

in Baby Sun Protection

Black Girl Sunscreen Kids Spray & Play SPF 50 Sunscreen

$11.99 Shop now

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Spray & Play SPF 50 is a nourishing sunscreen spray for kids that's sticky-free and absorbs quickly - just in time for your kids to run wild!

Scored Product Attributes

1

Total eQ Score

			Materials
			Paraben Free
			Fragrance Free
			Oxybenzone Free
			Octinoxate Free

			Certifications
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand offers recycling services for its purchased products or for products within the same industry.

1

in Baby Sun Protection

Blue Lizard Kids Mineral-Based Sunscreen * SPF 50+ | 5 oz Tube

$19.98 Shop now

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1

in Baby Oils

Cowshed Baby Rich Massage Oil 100ml - Cowshed

$18.98 Shop now

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Pamper your new baby with our Rich Massage Oil. Designed to care for and protect your baby's skin, our massage oil is a great way to moisturise while coaxing them to sleep with a gentle massage. A blend of Lavender, Chamomile and Meadowfoam Oil - a safe and longlasting vegetable oil - soothes and nourishes delicate skin.

Scored Product Attributes

1

Total eQ Score

			Materials
			Paraben Free
			Mineral Oil Free
			Silicone Free
			Sulfate Free

			Certifications
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand supports tree planting programs or plants a tree for every purchase.

3

in Baby Hair Conditioners

Rocky Mountain Soap Company Scent Free Wild Kindness Conditioner

$13.95 Shop now

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1

in Baby Face & Lip Balm

Evereden Tri-Water Baby Face Cream

$33.00 Shop now

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Immediately hydrate skin with this cooling, water-light moisturizer made especially for baby and super sensitive skin. Formulated with a carefully chosen blend of naturally derived super-hydrators and skin-soothers to comfort skin, multiply hydration levels, and provide all day moisture. Melts into skin for a silky application that absorbs quickly, leaving skin feeling cool, calm, and hydrated. Tip: This ultimate hydrator also works great for the whole family to help relieve skin after too much sun and heat!

Scored Product Attributes

1

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Fragrance Free
			Petrolatum Free
			Sulfate Free

			Certifications
			Warranty: 1 - 19 Day

1

in Baby Lotions

Evereden Tri-Water Soothing Baby Lotion

$30.00 Shop now

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The perfect summer lotion finally exists. Feel an instant burst of refreshing hydration, made especially for sun-exposed skin. Our proprietary Tri-Water Complex of aloe water, glacial water, and cold-pressed coconut water works together to hydrate and soothe, while hyaluronic acid and polyglutamic acid replenish skin's moisture barrier. With a fast-absorbing texture that melts into skin, this lotion leaves sensitive skin feeling cool, calm, and nourished. Formulated for baby, great for the whole family.

Scored Product Attributes

1

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Fragrance Free
			Petrolatum Free
			Sulfate Free

			Certifications
			Warranty: 1 - 19 Day

1

in Baby Sun Protection

Evereden Tri-Water Soothing Baby Serum

$19.00 Shop now

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Keep skin cool, calm, and quenched. Our proprietary Tri-Water Complex blends aloe water, glacial water, and cold-pressed coconut water to hydrate skin and replenish its barrier. With a lightweight texture, this concentrated serum absorbs fast to soothe discomfort immediately—so you can get back to enjoying the sun. Formulated for baby, great for the whole family.

Scored Product Attributes

1

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Fragrance Free
			Petrolatum Free
			Sulfate Free

			Certifications
			Warranty: 1 - 19 Day

1

in Baby Powders

Evereden Soothing Powder Lotion

$17.00 Shop now

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1

in Baby Oils

Evereden Soothing Baby Massage Oil Warm Blossom

$26.00 Shop now

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1

in Baby Sun Protection

Evereden SPF 50 Premium Mineral Sunscreen

$29.00 Shop now

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1

in Baby Face & Lip Balm

Evereden Baby Lip Balm

$10.00 Shop now

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A nourishing, naturally-derived lip balm that quickly soothes and softens, dry, chapped lips and irritated skin around the mouth. Formulated with a nutrient-dense blend of 7 botanical oils that do-it-all; from soothing inflammation to strengthening your lips' moisture barrier, we've got your lips covered. The creamy texture smoothly glides on with wide surface packaging that allows for a quick and easy application (even on squirmy babies!) Adult Tip: Great for daily use or to perfectly prep and prime lips for an even application of any lipstick.