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Foundation Primers

66 Products

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99
in Foundation Primers

Inika Organic Certified Organic Pure Perfection Primer

This lightweight mattifying primer has oil-absorbing properties to help create the appearance of smooth skin and minimise the appearance of pores.

Scored Product Attributes

99
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Artificial Fragrance Free

Paraben Free

Organic Lavender

Organic jojoba oil

Vegan

Artificial Color Free

Mineral Oil Free

Organic Aloe Vera

Organic Lemon Myrtle

Polyethylene glycols (PEGs) Free

Organic Apricot

Petrochemical Free

Sulfate Free

Talc Free

Bismuth Oxychloride Free

Polysorbates Free

Organic Glycerin

Organic Coconut Oil

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

Our logo is a registered trademark for products that do not contain animal products or by-products and that have not been tested on animals.

This standard wishes to provide textiles products to consumers where environmentally and socially responsible manufacturing practices are used in all facets of the operation. Organic production is based on a system of farming that maintains and replenishes soil fertility without the use of toxic, persistent pesticides or synthetic fertilisers. In addition, it includes welfare standards for animal husbandry and prohibits genetically modified organisms.

Founded in 1993, HCA has become a leading certifier and is a member of the World Halal Food Council and World Halal Council. HCA certifies a wide range of products, including meat, poultry, dairy, bakery goods, and more, ensuring they comply with Halal standards. The certification aims to make Halal food more accessible globally, fostering trust among consumers adhering to Islamic dietary laws.
Warranty: 1 - 19 Day
86
in Foundation Primers

Saie Saie Glowy Super Gel | All-Over Luminizer | Clean Highlighter

Glow your way with Saie Glowy Super Gel. Use our lightweight luminizer as an illuminator, highlighter, primer, or for a sheer all-over glow.

Scored Product Attributes

86
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GMO Free

Phthalates free

Paraben Free

Artificial Fragrance Free

Hydrogenated Polyisobutene Free

Artificial Flavor Free

Butylated Hydroxyanisole (BHA) Free

Mineral Oil Free

Oxybenzone Free

Octinoxate Free

Petrolatum Free

Sulfate Free

Talc Free

Paraffin Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.

FSC MIX labels identify products which are made with a combination of FSC virgin fiber, and/or recycled materials with Controlled virgin fiber. The mobius loop represents the total pre and post consumer recycled fiber.

Plastic Negative Certified is a certification provided by rePurpose Global. It signifies that a company or product removes more plastic from the environment than it produces, showcasing a commitment to fighting plastic pollution and enhancing environmental conservation.
Warranty: 20 - 34 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

The 1% for the Planet® Impact Fund at National Philanthropic Trust offers a unique philanthropic opportunity to drive positive change for our planet and future generations.
icon representing Environmental criteria factor Enviro

This brand participates in carbon offset programs to neutralize its carbon emissions.

This brand offers recycling services for its purchased products or for products within the same industry.
80
in Foundation Primers

Keys Soulcare Let Me Glow Illuminating Priming Face Serum

Keys Soulcares hydrating priming face serum offers a sheer golden tint that complements all skin tones. It helps brighten, plump, and smooth the look of complexion.

Scored Product Attributes

80
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Vegan

Lead Free

Formaldehyde Free

Phthalates free

Paraben Free

Triclosan Free

Mercury Free

Acrylamide Free

Sulfate Free

Triclocarban Free

Nonylphenol Ethoxylates (NPEs) Free

Hydroquinone Free

Coal Tar Free

Toluene Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.

The Fair Trade Certified seal on a product signifies that it was made according to rigorous fair trade standards that promote sustainable livelihoods, safe working conditions, protection of the environment, and strong, transparent supply chains. When you see a product with the Fair Trade Certified seal, you can be sure it meets rigorous social, environmental, and economic standards. That means: - Safe working conditions - Environmental protection - Sustainable livelihoods - Community Development Funds
79
in Foundation Primers

TULA Filter Primer - Tinted Blurring Primer | TULA Skincare

Instantly prime, smooth & even out the look of skin while getting a glowy, “filter-like” finish. Available in sheer, buildable tints that blur skin & create a radiant base for makeup, plus an untinted priming formula that doubles as a sheer, golden illuminizer. All Filter Primers are powered by clean & effective ingredients like licorice to target an uneven complexion, plus probiotic extracts to help balance skin. Formula is non-comedogenic & won’t clog pores—blend thoroughly to release its special "glow particles." It’s not just primer—it’s skincare. Find your blur!

Scored Product Attributes

79
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Phthalates free

Paraben Free

Mineral Oil Free

Oxybenzone Free

Octinoxate Free

Petrolatum Free

SLES Free

SLS Free

Recyclable Secondary Packaging

Retinol Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

SFI Standard is a way to verify that an organization is adhering to all of the requirements related to the practice of or support for sustainable forestry as described in the SFI Standard.

FSC MIX labels identify products which are made with a combination of FSC virgin fiber, and/or recycled materials with Controlled virgin fiber. The mobius loop represents the total pre and post consumer recycled fiber.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Environmental criteria factor Enviro

This brand offers recycling services for its purchased products or for products within the same industry.

This brand provides carbon neutral shipping, offsetting the carbon footprint of deliveries.
65
in Foundation Primers

Elate Prep Priming Serum

Holding 1000x its weight in water, our Prep Primer is hydration for your skin. Use as a makeup primer for staying power and a silky finish.

Scored Product Attributes

65
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Vegan

Recyclable Primary Packaging

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. B Corps are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Environmental criteria factor Enviro

This brand offers recycling services for its purchased products or for products within the same industry.
57
in Foundation Primers

Caliray so blown | caliray

an oasis for your faces a lightweight, yet ultra-blurring complexion primer with soft touch silky feels. moisturizes and nourishes skin...

Scored Product Attributes

57
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

BPA Free

Formaldehyde Free

Phthalates free

Paraben Free

Recycled Secondary Packaging

Mineral Oil Free

Sulfate Free

Recycled Primary Packaging

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

FSC Recycled labels identify products which are made with 100% recycled fiber. The mobius loop represents the total pre and post consumer recycled fiber

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Environmental criteria factor Enviro

This brand participates in carbon offset programs to neutralize its carbon emissions.

Company claims or certifies that their plastic footprint is offset by the removal of plastic waste from nature and the reduction of overall plastic usage.

This brand offers recycling services for its purchased products or for products within the same industry.
56
in Foundation Primers

e.l.f. Cosmetics Vitamin C-Bright Face Primer | e.l.f. Cosmetics

A 2% Vitamin C-infused face primer to brighten and even out your skin tone while gripping makeup for all-day wear!

Scored Product Attributes

56
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Phthalates free

Paraben Free

Vegan

Triclosan Free

Sulfate Free

Triclocarban Free

Nonylphenol Ethoxylates (NPEs) Free

Hydroquinone Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

The Fair Trade Certified seal on a product signifies that it was made according to rigorous fair trade standards that promote sustainable livelihoods, safe working conditions, protection of the environment, and strong, transparent supply chains. When you see a product with the Fair Trade Certified seal, you can be sure it meets rigorous social, environmental, and economic standards. That means: - Safe working conditions - Environmental protection - Sustainable livelihoods - Community Development Funds
Warranty: 20 - 34 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

This brand offers discounts for students.
56
in Foundation Primers

e.l.f. Cosmetics Poreless Putty Face Primer | e.l.f. Cosmetics

e.l.f. cosmetic's skin perfecting Poreless Putty face primer is infused with hydrating Squalane helps grip your makeup for long lasting wear and help protect the skin.

Scored Product Attributes

56
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Phthalates free

Paraben Free

Vegan

Triclosan Free

Sulfate Free

Triclocarban Free

Nonylphenol Ethoxylates (NPEs) Free

Hydroquinone Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

The Fair Trade Certified seal on a product signifies that it was made according to rigorous fair trade standards that promote sustainable livelihoods, safe working conditions, protection of the environment, and strong, transparent supply chains. When you see a product with the Fair Trade Certified seal, you can be sure it meets rigorous social, environmental, and economic standards. That means: - Safe working conditions - Environmental protection - Sustainable livelihoods - Community Development Funds
Warranty: 20 - 34 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

This brand offers discounts for students.
51
in Foundation Primers

Glow Recipe Strawberry BHA Pore-Smooth Blur Drops

Encapsulated BHA + strawberry enzymes visibly reduce pore size over time while mattifying tapioca and rice instantly blur. This serum + primer hybrid helps prolong makeup wear and reduce excess shine for up to 8 hours. Wear under makeup for a natural, satin finish or use as a touch up in place of blotting paper.

Scored Product Attributes

51
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Paraben Free

Formaldehyde Free

Phthalates free

Vegan

Triclocarban Free

Recycled Secondary Packaging

Recyclable Primary Packaging

Triclosan Free

SLS Free

Retinyl Palmitate Free

Artificial Color Free

Artificial Fragrance Free

Mineral Oil Free

SLES Free

Talc Free

Silicone Free

Recyclable Secondary Packaging

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.

FSC MIX labels identify products which are made with a combination of FSC virgin fiber, and/or recycled materials with Controlled virgin fiber. The mobius loop represents the total pre and post consumer recycled fiber.
Warranty: 20 - 34 Day

Good To Know - Brand Attributes

icon representing Environmental criteria factor Enviro

This brand participates in carbon offset programs to neutralize its carbon emissions.
49
in Foundation Primers

Biome Biome Flawless Face Primer 30ml

Biome Flawless Face Primer 30ml. A nourishing and hydrating face primer for flawless make up application. Pure plant ingredients help balance oil production, deliver antioxidants and offer anti-inflammatory properties.Biome has created a range of cosmetics that is low-priced without compromising on performance, free from synthetic preservatives and fragrances, and without using any palm oil derivatives at all! 30ml.

Scored Product Attributes

49
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Organic jojoba oil

Organic Aloe Vera Juice

Organic Cinnamon

Organic Oregano

Organic Rosemary

Organic Glycerin

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. B Corps are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy.
Warranty: 45 - 90 Day
49
in Foundation Primers

Milk Makeup Hydro Grip Hydrating Makeup Primer | Milk Makeup

Shop our hydrating face primer for dry skin and all skin types. Award-winning makeup primer with a clear gel formula helps smooth skin and hold makeup all day.

Scored Product Attributes

49
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Paraben Free

BPA Free

Formaldehyde Free

Vegan

Mercury Free

Microbead Free

Aluminum Free

Mineral Oil Free

Silicone Free

Urea Free

Sulfate Free

Talc Free

Retinyl Palmitate Free

Butylated Hydroxyanisole (BHA) Free

Recyclable Secondary Packaging

Resorcinol Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Proposition 65 requires businesses to provide warnings to Californians about significant exposures to chemicals that cause cancer, birth defects or other reproductive harm. These chemicals can be in the products that Californians purchase, in their homes or workplaces, or that are released into the environment. By requiring that this information be provided, Proposition 65 enables Californians to make informed decisions about their exposures to these chemicals. Proposition 65 also prohibits California businesses from knowingly discharging significant amounts of listed chemicals into sources of drinking water.

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Environmental criteria factor Enviro

This brand offers recycling services for its purchased products or for products within the same industry.
49
in Foundation Primers

Milk Makeup Pore Eclipse Mattifying + Blurring Makeup Primer | Milk Makeup

Shop our best mattifying primer for oily skin and shine control. This pore blurring primer helps minimize pores, smooth skin, and hold makeup.

Scored Product Attributes

49
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Formaldehyde Free

BPA Free

Urea Free

Butylated Hydroxyanisole (BHA) Free

Paraben Free

Vegan

Mercury Free

Aluminum Free

Microbead Free

Mineral Oil Free

Silicone Free

Sulfate Free

Talc Free

Recyclable Secondary Packaging

Retinyl Palmitate Free

Resorcinol Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Proposition 65 requires businesses to provide warnings to Californians about significant exposures to chemicals that cause cancer, birth defects or other reproductive harm. These chemicals can be in the products that Californians purchase, in their homes or workplaces, or that are released into the environment. By requiring that this information be provided, Proposition 65 enables Californians to make informed decisions about their exposures to these chemicals. Proposition 65 also prohibits California businesses from knowingly discharging significant amounts of listed chemicals into sources of drinking water.

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Environmental criteria factor Enviro

This brand offers recycling services for its purchased products or for products within the same industry.
48
in Foundation Primers

Alima Pure Smooth + Prime

Smooth + Prime is your new favorite primer. It smoothes and mattifies the face, creating the base for seamless, long-lasting makeup application.

Scored Product Attributes

48
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Phthalates free

Soy Ink

Paraben Free

Petroleum Free

Recycled Secondary Packaging

Gluten Free

Sulfate Free

Talc Free

Dimethicone Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. B Corps are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy.
Warranty: 20 - 34 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

The 1% for the Planet® Impact Fund at National Philanthropic Trust offers a unique philanthropic opportunity to drive positive change for our planet and future generations.
icon representing Environmental criteria factor Enviro

This brand participates in carbon offset programs to neutralize its carbon emissions.

This brand supports tree planting programs or plants a tree for every purchase.
46
in Foundation Primers

Thrive Causemetics Nourish and protect skin with our 3-in-1 sunscreen, face primer and hydrating gel.

Our featherlight, nourishing face primer and hydrating gel smooths, blurs and protects skin from UVA + UVB rays with SPF 37 and has a soft-touch, water-resistant and velvet-matte finish.

Scored Product Attributes

46
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Phthalates free

Paraben Free

Vegan

Latex Free

Artificial Fragrance Free

Oxybenzone Free

Palm Oil Free

Octinoxate Free

Soy Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

This brand provides discounts for active military members and veterans.

This brand offers discounts for students.
46
in Foundation Primers

The Body Shop All-in-One Instablur Primer| Make-Up | The Body Shop

We know you don’t need to wear makeup, we think you have a gorgeous mug either way! But if looking and feeling your best means that you can live beautifully confident every day, then our Instablur™ Primer can help. It’s a handy little primer that will bring out the best in your makeup.

Scored Product Attributes

46
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Vegan

Recycled Secondary Packaging

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. B Corps are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

This brand offers discounts for students.
46
in Foundation Primers

Thrive Causemetics Brilliant Face Brightener Illuminating Primer | Thrive Causemetics

Our illuminating primer instantly brightens skin + helps makeup look dewy and fresh all day. Using natural, vegan + cruelty-free ingredients + powerful antioxidants, this formula reduces the appearance of dullness, dark circles and discoloration immediately + over time.

Scored Product Attributes

46
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Phthalates free

Paraben Free

Vegan

Latex Free

Artificial Fragrance Free

Palm Oil Free

Sulfate Free

Soy Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

This brand provides discounts for active military members and veterans.

This brand offers discounts for students.
46
in Foundation Primers

Thrive Causemetics Filtered Effects Blurring Primer | Thrive Causemetics

Our HD pore-blurring primer creates a makeup-gripping base that instantly smooths and fills the look of pores, texture and fine lines. Using breakthrough skincare ingredients and powerful antioxidants, our gel-to-powder formula hydrates your skin, controls oil and serves as the perfect canvas for flawless makeup.

Scored Product Attributes

46
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Phthalates free

Paraben Free

Vegan

Latex Free

Artificial Fragrance Free

Palm Oil Free

Sulfate Free

Soy Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

This brand provides discounts for active military members and veterans.

This brand offers discounts for students.
46
in Foundation Primers

The Body Shop 2-in-1 Hemp Serum & Primer | Make-Up | The Body Shop

Shop our 2-in-1 Hemp Face Serum & Primer from our range of cruelty-free vegan make-up. Feels like skincare, works like a primer.

Scored Product Attributes

46
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Recycled Secondary Packaging

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. B Corps are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

This brand offers discounts for students.
46
in Foundation Primers

RMS ReEvolve Radiance Locking Primer

What It Is: A silicone-free, clean-powered, radiance enhancing primer. What It Does: It locks in skincare, grips makeup all day, and boosts hydration for up to 24 hours. What Makes It Special: Formulated with skin-firming Tightenyl™, moisture-rich vegetable squalane, hyaluronic acid and eggplant fruit extract, this gel-textured primer visibly smooths the skin’s appearance and leaves skin looking radiant while allowing makeup to apply flawlessly. innovative, refillable package.

Scored Product Attributes

46
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Recycled Secondary Packaging

Silicone Free

Recycled Primary Packaging

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Good Manufacturing Practice (GMP) Certification is a system ensuring that products are consistently produced and controlled according to quality standards. It is designed to minimize risks involved in pharmaceutical production that cannot be eliminated through testing the final product. GMP covers various aspects of production, from the starting materials, premises, and equipment to the training and personal hygiene of staff.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Environmental criteria factor Enviro

This brand offers refill services for their products to reduce waste by allowing customers to reuse containers.

This brand offers recycling services for its purchased products or for products within the same industry.
46
in Foundation Primers

RMS Master Radiance Base

Radiance Your Way. This flattering incandescent cream highlighter works in four ways to blur imperfections and create the ultimate glow.

Scored Product Attributes

46
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Organic Beeswax

Organic jojoba oil

Recycled Secondary Packaging

Organic Castor Seed Oil

Organic Coconut Oil

Recyclable Primary Packaging

Organic Chia Seeds

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Good Manufacturing Practice (GMP) Certification is a system ensuring that products are consistently produced and controlled according to quality standards. It is designed to minimize risks involved in pharmaceutical production that cannot be eliminated through testing the final product. GMP covers various aspects of production, from the starting materials, premises, and equipment to the training and personal hygiene of staff.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Environmental criteria factor Enviro

This brand offers refill services for their products to reduce waste by allowing customers to reuse containers.

This brand offers recycling services for its purchased products or for products within the same industry.
46
in Foundation Primers

MILANI Bright Side Illuminating Primer

Welcome to the Bright Side. Instantly brightening and illuminating, the Bright Side primer nourishes skin with antioxidant-rich Vitamin C, ProVitamin B5, Squalane and Jojoba Oil while seamlessly blurring imperfections and extending makeup wear. Banana brightening pigments in a creamy lotion texture leave skin ultra-hydrated with a radiant finish. Great for all skin tones.

Scored Product Attributes

46
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Triclocarban Free

Formaldehyde Free

Vegan

Triclosan Free

Microbead Free

Hydroquinone Free

Cyclopentasiloxane Free

Cyclotetrasiloxane Free

Glutaral Free

Isothiazolinone Microbiocides Free

Quaternium-15 Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.
Warranty: 20 - 34 Day
45
in Foundation Primers

Rare Beauty Always An Optimist Illuminating Primer

Shop our cooling, water-based Illuminating Primer. It smoothes, hydrates, & illuminates skin, prepping you for makeup that looks and feels its best all day.

Scored Product Attributes

45
icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Materials

Retinyl Palmitate Free

Formaldehyde Free

Paraben Free

Vegan

Recycled Secondary Packaging

PTFE Free

Oxybenzone Free

Octinoxate Free

Recyclable Secondary Packaging

Butylated Hydroxyanisole (BHA) Free

Sodium Hydroxymethylglycinate Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

FSC MIX labels identify products which are made with a combination of FSC virgin fiber, and/or recycled materials with Controlled virgin fiber. The mobius loop represents the total pre and post consumer recycled fiber.
Warranty: 20 - 34 Day
45
in Foundation Primers

MILANI Erase Base Blemish Control Primer

Get skin perfectly prepped and say bye-bye breakouts with Erase Base Blemish Control Primer. This primer was built to control blemishes and oil all while providing a breakout-friendly base between your skin and makeup. Can your primer do this? Enhanced with proven acne fighters like 2% Salicylic Acid, the lightweight gel texture helps extend makeup wear and control oil throughout the day.

Scored Product Attributes

45
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Formaldehyde Free

Triclosan Free

Triclocarban Free

Microbead Free

Hydroquinone Free

Cyclopentasiloxane Free

Cyclotetrasiloxane Free

Glutaral Free

Isothiazolinone Microbiocides Free

Quaternium-15 Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.
Warranty: 20 - 34 Day
45
in Foundation Primers

REN Clean Skincare Perfect Canvas Clean Primer

Minimize the appearance of pores, maximize makeup. A silicone-free clean primer that smooths skin and holds onto the makeup for longer-lasting wear. Clean Primer plumps, mattifies, and minimizes fine lines, to dramatically improve skin smoothness. It creates the perfect base for long-lasting makeup. Skin-boosting extracts help balance good bacteria promoting a healthy microbiome on your skin’s surface.

Scored Product Attributes

45
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Paraben Free

DEA Free

Polyethylene glycols (PEGs) Free

Petrochemical Free

Silicone Free

Sulfate Free

Recyclable Primary Packaging

Triethanolamine(TEA) Free

Urea Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

FSC MIX labels identify products which are made with a combination of FSC virgin fiber, and/or recycled materials with Controlled virgin fiber. The mobius loop represents the total pre and post consumer recycled fiber.
Warranty: 45 - 90 Day
45
in Foundation Primers

Cheekbone Beauty Illuminating Primer Stick

You’ll have the perfect glow when you use this clean, lightweight, vegan primer! Use as a primer under makeup by applying to clean, moisturized skin, creating a prepped and smooth canvas. You can also use our Starlight Illuminating Primer Stick on its own for the perfect lit-from-within sheen that lasts all day long.

Scored Product Attributes

45
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Vegan

Recycled Primary Packaging

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. B Corps are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy.
Warranty: 1 - 19 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

This brand is BIPOC-owned, supporting Black, Indigenous, and People of Color communities.

This brand was founded or is led by women.

The 1% for the Planet® Impact Fund at National Philanthropic Trust offers a unique philanthropic opportunity to drive positive change for our planet and future generations.
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This brand supports tree planting programs or plants a tree for every purchase.
icon representing Governance criteria factor Governance

This brand is owned and operated by women.
44
in Foundation Primers

Pacifica Glowy Vitamin C Skin Solve Primer

Prime, blur and brighten skin with our illuminating makeup base that combines the skincare results of a vitamin C serum, and the power of a primer. Help the appearance of uneven texture and skin tone for a dewy, smooth canvas.

Scored Product Attributes

44
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Phthalates free

Paraben Free

Vegan

Gluten Free

Mineral Oil Free

Propylene Glycol Free

Silicone Free

Talc Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

FSC MIX labels identify products which are made with a combination of FSC virgin fiber, and/or recycled materials with Controlled virgin fiber. The mobius loop represents the total pre and post consumer recycled fiber.
Warranty: 20 - 34 Day
44
in Foundation Primers

Pacifica Vegan Collagen Skin Solve Primer

Your best skin, solved. This silicone-free face primer serum is infused with vegan collagen and formulated with skin-loving ingredients including hyaluronic acid, caffeine and jasmine & orange flower extract to help improve skin texture & hydration, while light-reflecting pigments softly blur skin for radiant,

Scored Product Attributes

44
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Phthalates free

Paraben Free

Vegan

Gluten Free

Mineral Oil Free

Propylene Glycol Free

Talc Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.

FSC MIX labels identify products which are made with a combination of FSC virgin fiber, and/or recycled materials with Controlled virgin fiber. The mobius loop represents the total pre and post consumer recycled fiber.
Warranty: 20 - 34 Day
27
in Foundation Primers

ILIA Beauty ILIA Primer - Serum Primer | ILIA Beauty

Shop ILIAs True Skin Radiant Priming Serum, a silicone-free primer that helps firm, moisturize, and soothe skin to create a perfect base for makeup application.

Scored Product Attributes

27
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Phthalates free

Paraben Free

Petroleum Free

BHT Free

Gluten Free

Mineral Oil Free

Polyethylene glycols (PEGs) Free

Propylene Glycol Free

Silicone Free

Talc Free

Butylated Hydroxyanisole (BHA) Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

icon representing Social criteria factor Social

The 1% for the Planet® Impact Fund at National Philanthropic Trust offers a unique philanthropic opportunity to drive positive change for our planet and future generations.
25
in Foundation Primers

GXVE Beauty All Time Prime | GXVE Beauty

Create a smooth, dewy complexion with this hydrating, lightweight, non-comedogenic, multi-use skin-prepping & priming oil.

Scored Product Attributes

25
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Phthalates free

Paraben Free

Vegan

Artificial Fragrance Free

Gluten Free

Sulfate Free

Recyclable Secondary Packaging

Recycled Primary Packaging

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

FSC MIX labels identify products which are made with a combination of FSC virgin fiber, and/or recycled materials with Controlled virgin fiber. The mobius loop represents the total pre and post consumer recycled fiber.
Warranty: 1 - 19 Day
25
in Foundation Primers

Huda Beauty GloWish Blur Jam Silicone - Free Smoothing Primer | HUDA BEAUTY

An instantly smoothing, mattifying, and breathable primer thats silicone - free and jam - packed with skin - loving ingredients for all - day hydration and 12 - hour pore - blurring power!

Scored Product Attributes

25
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Fragrance Free

Alcohol Free

Silicone Free

Recyclable Secondary Packaging

Recycled Primary Packaging

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

FSC MIX labels identify products which are made with a combination of FSC virgin fiber, and/or recycled materials with Controlled virgin fiber. The mobius loop represents the total pre and post consumer recycled fiber.
Warranty: 20 - 34 Day
25
in Foundation Primers

Freck Beauty RICH BITCH SERUM

Meet RICH BITCH Protect + Prime Serum, a multi-benefit serum primer that protects, hydrates and rejuvenates skin, creating a smooth canvas for all day makeup wear. Shop now!

Scored Product Attributes

25
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Phthalates free

Paraben Free

Vegan

Alcohol Free

Gluten Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

LEAPING BUNNY is the only internationally recognized certification organization for cruelty-free brands. It requires independent audits to verify the cruelty-free claims are true. It is considered the gold standard in cruelty-free certification for personal care and household product companies and indicates no animal testing at any stage of development.
Warranty: 1 - 19 Day
23
in Foundation Primers

Huda Beauty Water Jelly Hydrating Primer | HUDA BEAUTY

Water Jelly is an ultra-hydrating primer that smooths and quenches skin with a surge of moisture to create the perfect canvas that’s ready to grip makeup in place for long-lasting, flawless wear.

Scored Product Attributes

23
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Fragrance Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

FSC MIX labels identify products which are made with a combination of FSC virgin fiber, and/or recycled materials with Controlled virgin fiber. The mobius loop represents the total pre and post consumer recycled fiber.
Warranty: 20 - 34 Day
22
in Foundation Primers

100% PURE Mattifying Primer

A clean and silicone-free primer infused with skin-plumping seaweed collagen for flawless, long lasting cosmetic application. Skin healthy ingredients make this the perfect makeup primer for both face and eyes, to soften and smooth skin before you apply makeup.

Scored Product Attributes

22
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Gluten Free

Silicone Free

Organic Aloe Vera

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.
Warranty: 45 - 90 Day

Good To Know - Brand Attributes

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This brand supports tree planting programs or plants a tree for every purchase.
20
in Foundation Primers

wet n wild 5 in 1 Essence Primer Liquid - wet n wild Beauty

Skincare and makeup merge into one with the help of this water-based primer essence with 5 skincare benefits. This primer gently smooths and conditions while prepping your skin for makeup. Infused with calendula extract, rose water, and galactomyces, this primer helps skin look and feel radiant with a luminous glowy finish.

Scored Product Attributes

20
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Paraben Free

Vegan

Fragrance Free

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.
Warranty: 1 - 19 Day
20
in Foundation Primers

City Color Cosmetics Clear Canvas Primer

Give your skin a flawless base while hydrating, firming, brightening, and smoothing. This unique formula creates a thin veil on top of the skin to smooth and protect.

Scored Product Attributes

20
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Vegan

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.
Warranty: 1 - 19 Day
20
in Foundation Primers

City Color Cosmetics Hydrate Me Primer

Hydrate and smooth your skin with the Hydrate Me Primer. This primer is vegan, free of parabens, and perfect for all skin types. Use to keep the skin feeling hydrated all day long.

Scored Product Attributes

20
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Vegan

icon representing Social criteria factor icon representing Enviro criteria factor icon representing Quality criteria factor Certifications

Global animal test–free recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future.
Warranty: 1 - 19 Day
6
in Foundation Primers

Giovanni Eco Chic Beauty D:TOX SYSTEM REPLENISHING FACIAL PRIME & SETTING MIST | Giovanni Cosmetics

Won't leave a shine Conveniently fits into purse or bag Easy to use Formulated with certified organic extracts Vegan Friendly Due to the chain of supply, certain Giovanni products may have previous ingredient statements. Please refer to the ingredient label as affixed to or printed on each product.

Scored Product Attributes

6
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Phthalates free

Paraben Free

SLES Free

SLS Free

Organic Aloe Vera Juice

Organic Tea

Organic Fig

Organic Acai Fruit Extract

Organic Goji

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Warranty: 45 - 90 Day

Good To Know - Brand Attributes

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This brand supports initiatives to protect water resources and reduce water consumption.
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This brand is veteran-owned, meaning it is owned and operated by military veterans.
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Made in California, United States of America
6
in Foundation Primers

Toups and Co Organics Flawless Face Primer

Does your face primer have antioxidants? It does now. One pump of our super-concentrated serum is enough to prep your skin—providing smooth application and a healthy dose of moisture and nourishment.

Scored Product Attributes

6
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GMO Free

Organic jojoba oil

Artificial Color Free

Artificial Fragrance Free

Organic Cinnamon

Organic Oregano

Organic Rosemary

Organic Glycerin

Organic Aloe Vera

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Warranty: 20 - 34 Day

Good To Know - Brand Attributes

icon representing item origin Origins
Made in Alabama, United States of America
4
in Foundation Primers

Lawless Beauty Set the Stage 3-in-1 Silicone-Free Hyrdrating Priming Serum | LAWLESS Beauty

This clean three-in-one, silicone-free makeup primer, moisturizer, and serum is packed with antioxidant-rich skincare ingredients like Rosehip Seed Oil. The formula provides lightweight hydration and soothing benefits, while setting your skin up for perfect makeup application. Cruelty-free and gluten-free.

Scored Product Attributes

4
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Arsenic Free

Lead Free

Phthalates free

Butylated Hydroxyanisole (BHA) Free

Sulfate Free

Chromium Free

Paraben Free

Petroleum Free

Vegan

Talc Free

Fragrance Free

BHT Free

Butylene Glycol Free

Mineral Oil Free

Oxybenzone Free

Octinoxate Free

Silicone Free

Polyethylene glycols (PEGs) Free

Benzene Free

Carbon Black Free

Siloxanes Free

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Warranty: 20 - 34 Day
3
in Foundation Primers

Erborian Pink Primer & Care 1.5 oz | Erborian US

Suitable for all skin types, Pink Primer is multifunctinal smooth creamy balm that refines skin's texture, nourishes, helps set make-up and gives skin a silky feel and a dewy glow.

Scored Product Attributes

3
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Formaldehyde Free

Phthalates free

Triclosan Free

Oxybenzone Free

SLES Free

SLS Free

Triclocarban Free

Retinyl Palmitate Free

Coal Tar Free

Hydroquinone Free

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Warranty: 45 - 90 Day

Good To Know - Brand Attributes

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Made in South Korea
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