in Baby Sun Protection

Tubby Todd Mineral Sunstick

$18.00 Shop now

View description

SUNSHINE IN EVERY STICK Say hello to ourMineral Sunstick, inspired by fun in the sun and created for skin protection. Sunstick is perfect for the face, nose, and ears! Whether you are going to the park, pool, beach or playing in the backyardwe are determined to help you be carefree in the sun while taking good care o

Scored Product Attributes

23

Total eQ Score

			Materials
			Gluten Free
			Dairy Free
			Natural Fragrances

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

23

in Hair Styling Sprays & Oils

FABLE & MANE Prickly Pear Hair Oil

$38.00 Shop now

View description

Our hair oil is a multi-purpose miracle worker. Use it as a super-smooth finish on dry hair, breakage remedy on damp hair, or overnight hydration treatment.

Scored Product Attributes

23

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			SLES Free
			SLS Free
			Recyclable Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Governance

This brand is owned and operated by women.

23

in Hair Treatment Masks

FABLE & MANE Monsoon Moisture Mask

$30.00 Shop now

View description

Drench dry hair with the perfect storm of moisture. Intensely hydrating and infused with strengthening desert botanicals, this mask improves texture, elasticity, and manageability of even the most moisture-resistant hair.

Scored Product Attributes

23

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			SLES Free
			SLS Free
			Recyclable Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Governance

This brand is owned and operated by women.

23

in Hair Styling Sprays & Oils

OUAI Rose Hair & Body Oil

$32.00 Shop now

View description

This protective hair oil and hydrating body moisturizer doubles as a lovely scented perfume and hydrates dry ends as well as it does dry skin. Shop Now!

Scored Product Attributes

23

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Gluten Free
			SLES Free
			SLS Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 45 - 90 Day

Good To Know - Brand Attributes

Origins

Made in North America

17

in Facial Creams & Moisturizers

Womaness Let's Neck

$28.99 Shop now

View description

In a skincare industry that offers mostly facial treatments for women in this stage of life, we’ve formulated a solution for the thinner, crepey skin on your neck and décolleté area, too. Let’s Neck delivers the benefits of a specialized serum and a skin-boosting cream, plus it goes on with an instant cooling roller applicator that massages your skin. Thanks to our unique active ingredients, you’ll see the appearance of immediate tightening and smoothing, plus the appearance of firming, brightening, and less sagging and crepiness in the long-term. For smoother skin texture, use it daily.

Scored Product Attributes

17

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			Gluten Free
			Mineral Oil Free
			Sulfate Free
			Soy Free
			Nut Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

18

in Body Moisturizers

Womaness The Works

$21.99 Shop now

View description

We insisted on powerhouse ingredients normally set aside for facial creams to formulate The Works, a lightweight, fast-absorbing moisturizer for your body. It hydrates and tones, boosts elasticity, tightens crepiness, and replenishes texture for your all-over skin health—plus, it smells gorgeous with a fresh hint of citrus and floral.

Scored Product Attributes

18

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			Gluten Free
			Mineral Oil Free
			Sulfate Free
			Soy Free
			Nut Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

18

in Facial Serums

Womaness Plump It Up

$24.99 Shop now

View description

They say wrinkles tell your life story. But with our powerful cooling applicator, you can to smooth the appearance of fine lines and discoloration, plump your skin…and edit out the parts you’d like to keep to yourself. Formulated with 0.3% retinol—the gold-standard ingredient for skincare—plus moisture-replenishing ceramide NG and hydrating hyaluronic acid, this gentle serum helps stimulate collagen production and accelerate skin cell turnover to smooth the appearance of fine lines and wrinkles, fade the appearance of discoloration, and help increase the elasticity of menopausal skin. The result? The appearance of a firmer, plumper, brighter complexion. As a bonus, it goes on beautifully thanks to a cooling, this-feels-amazing applicator.

Scored Product Attributes

18

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			Gluten Free
			Mineral Oil Free
			Sulfate Free
			Soy Free
			Nut Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

17

in Facial Night Creams

Womaness Overnight Magic

$24.99 Shop now

View description

With a supercharged blend of naturally derived, skin-boosting ingredients like Bakuchiol—a plant-based, less irritating alternative to retinol—our cream works overnight to help relieve you of the appearance of sluggish skin and allows you to wake up to a more supple, smoother complexion. Never greasy or heavy on your skin, it helps firm, brighten, and deliver the potent hydration you need as your hormones continue to change.

Scored Product Attributes

17

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			Gluten Free
			Mineral Oil Free
			Sulfate Free
			Soy Free
			Nut Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

18

in Facial Serums

Womaness Fountain of Glow

$24.99 Shop now

View description

Give your skin the radiance it deserves using our ultra-hydrating, preservative-free facial serum. We created it with a breakthrough super-antioxidant formula of 8% vitamin C in a naturally derived squalane oil solution to help beautifully brighten, hydrate, and condition—improving the appearance of the skin your changing hormones have dared to dull. Featuring a hint of soothing bergamot and palmarosa aroma, it’s a simple, luxe addition to your skincare routine.

Scored Product Attributes

18

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			Gluten Free
			Mineral Oil Free
			Sulfate Free
			Soy Free
			Nut Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

20

in Eye Treatment Creams

Womaness Eye Opener

$21.99 Shop now

View description

Our supercharged formula of high-performance active ingredients ensures your outlook will remain bright during this stage of life. With Eye Opener, you’ll be pleased to see benefits right away, like the tightening of puffiness, hydration of the skin, and a blurring of fine lines. Over time, you’ll notice it visibly diminish dark circles and help smooth out wrinkles. And you’ll love putting it on: each time you use the metal tip applicator, you’ll feel a cooling touch that soothes the delicate skin around your eyes.

Scored Product Attributes

20

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			Gluten Free
			Mineral Oil Free
			Sulfate Free
			Soy Free
			Nut Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

17

in Facial Cleansing Creams

Womaness Clean Slate

$21.99 Shop now

View description

Give skin a fresh start with a cleanser thoughtfully formulated for the thinner, drier skin of menopause. Gentle for everyday use but tough enough to remove makeup and residue, it uses hyaluronic acid to deeply hydrate and plump, AHAs to gently exfoliate and brighten, and a soothing trio of chamomile, aloe, and borage seed oil to nourish and reduce inflammation.

Scored Product Attributes

17

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			Gluten Free
			Mineral Oil Free
			Sulfate Free
			Soy Free
			Nut Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

20

in Facial Toners & Astringents

Womaness Brighten Up

$24.99 Shop now

View description

Forget abrasive scrubs or harsh treatments that leave your skin red and irritated. Exfoliation shouldn’t hurt! With Brighten Up, you can reveal a brighter, more radiant complexion without irritation. But trust us, just because you won’t be scrubbing your face raw doesn’t mean you aren’t exfoliating your skin; in fact, the chemical exfoliants in Brighten Up are safer and more effective because you won’t be breaking your skin barrier (a smart move for sensitive menopausal skin). Its optimized blend of AHAs, BHAs, and PHAs combines all you need to help support cell turnover and keep skin feeling soft—plus it’s gentle enough to use daily.

Scored Product Attributes

20

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			Gluten Free
			Mineral Oil Free
			Sulfate Free
			Soy Free
			Nut Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

16

in Deodorants & Antiperspirants

method aluminum free deodorant - cedar + cypress, 2.65 oz

$9.99 Shop now

View description

Men's Health Editors Choice! Method Men's cedar + cypress aluminum-free deodorant has woody & wild notes, 12-hour protection, & plant-mineral odor fighters.

Scored Product Attributes

16

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Aluminum Free
			Recycled Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand is LEED certified, demonstrating its commitment to sustainable building practices and energy efficiency.

16

in Deodorants & Antiperspirants

method aluminum free deodorant - simply nourish, 2.65 oz

$9.99 Shop now

View description

Method's aluminum free simply nourish deodorant has a trifecta of coconut, rice milk + shea butter provides 12 hours of protection & plant-based odor fighters.

Scored Product Attributes

16

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Aluminum Free
			Recycled Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand is LEED certified, demonstrating its commitment to sustainable building practices and energy efficiency.

16

in Deodorants & Antiperspirants

PiperWai Natural Deodorant Stick without Aluminum, Activated Charcoal

$15.00 Shop now

View description

Natural Deodorant Sticks by PiperWai are made without Aluminum for men and women. Vegan, Cruelty-free, Paraben-free. Contains Natural Original Activated Charcoal.

Scored Product Attributes

16

Total eQ Score

			Materials
			Paraben Free
			Vegan
			Aluminum Free
			Recycled Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

28

in Baby Toothbrushes

Green Sprouts First Toothbrush made from Silicone

$6.99 Shop now

View description

Introduce baby to healthy oral care habits with green sprouts First Toothbrush made from Silicone. Baby finger toothbrush for adult use on babies 0-6 months old.

Scored Product Attributes

28

Total eQ Score

			Materials
			PVC Free
			Silicone
			BPS Free
			BPA Free

			Certifications
			This CERT verifies that products meet the German LFGB standards for food safety, ensuring they are safe for contact with food and free from harmful substances.
			Warranty: 45 - 90 Day

Good To Know - Brand Attributes

Governance

- Brand must describe itself in some way or form as family owned. Do not assume

This brand is owned and operated by women.

28

in Baby Toothbrushes

Green Sprouts Learning Toothbrush made from Silicone

$8.99 Shop now

View description

Shop the full collection and our green sprouts Learning Toothbrush made from Silicone. The toddler toothbrush with safety handle and suction base for babies 9-18 months.

Scored Product Attributes

28

Total eQ Score

			Materials
			PVC Free
			Silicone
			BPS Free
			BPA Free

			Certifications
			This CERT verifies that products meet the German LFGB standards for food safety, ensuring they are safe for contact with food and free from harmful substances.
			Warranty: 45 - 90 Day

Good To Know - Brand Attributes

Governance

- Brand must describe itself in some way or form as family owned. Do not assume

This brand is owned and operated by women.

12

in Bath Bar Soaps

method cedar + cypress bar soap, 6 oz

$4.49 Shop now

View description

Our men's bar soap can handle your dirty sides. its plant-based cleansers lather quickly + rinse clean, leaving you smelling fresh. Shop Method Men cedar + cypress bar soap today.

Scored Product Attributes

12

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Recycled Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand is LEED certified, demonstrating its commitment to sustainable building practices and energy efficiency.

10

in Body Washes & Cleansers

method juniper + sage body wash, 18 fl oz

$7.99 Shop now

View description

Our men's body wash can handle your dirty sides. its plant-based cleansers lather quickly + rinse clean, leaving you smelling fresh. Shop Method Men juniper + sage body wash today.

Scored Product Attributes

10

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Recycled Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand is LEED certified, demonstrating its commitment to sustainable building practices and energy efficiency.

24

in Lip Sunscreens

COOLA Mineral Liplux Organic Tinted Lip Balm Sunscreen SPF 30

$18.00 Shop now

View description

Protect your pout with a hydrating zinc oxide lip balm that offers a subtle wash of color. Shop today for SPF 30 protection to keep lips hydrated and happy.

Scored Product Attributes

24

Total eQ Score

			Materials
			Vegan
			Recyclable Secondary Packaging
			Organic Cocoa Butter
			Organic Coconut Oil
			Organic Avocado Oil
			Organic Carnauba Wax
			Organic Olive Oil
			Organic Shea Butter
			Organic Sunflower Seed Oil
			Recyclable Primary Packaging

			Certifications
			This CERT verifies that beauty and personal care products are not tested on animals at any stage of production, meeting the cruelty-free standards set by People for the Ethical Treatment of Animals (PETA).

Good To Know - Brand Attributes

Enviro

Company that is taking steps to eliminate all plastics in their production and packaging.

23

in Hair Treatment Sprays & Oils

Rthvi Revitalize Scalp Oil For Hair Growth - 2 Oz

$32.00 Shop now

View description

Rthvi Revitalize Oil With Castor Peppermint Amla & Rosemary Oil For Hair Growth. Stimulates scalp circulation for effective hair growth & reduces hair loss and hair thinning. Tropically helps block DHT (the reason for female and male spot baldness).

Scored Product Attributes

23

Total eQ Score

			Materials
			Paraben Free
			Vegan
			Sulphate Free
			Artificial Fragrance Free
			Organic Argan Oil

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

10

in Body Washes & Cleansers

Odele Beauty Ultra Sensitive Body Wash

$8.99 Shop now

View description

Everything your ultra sensitive skin needs with none of the stuff it doesn’t, this cleanser is cleaner than clean. Gentle enough for reactive skin and infused with restorative oats to hydrate dry + sensitive skin, this wash is pH balanced to support your skin’s natural barrier. Wash up without worry of dryness or irritation. Balanced, clean, happy skin is just a shower away. Suitable for eczema prone skin + accepted by the National Eczema Association.

Scored Product Attributes

10

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Fragrance Free
			Artificial Fragrance Free
			Gluten Free
			SLES Free
			SLS Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Governance

This brand is owned and operated by women.

Origins

Made in Minnesota, United States of America

15

in Deodorants & Antiperspirants

Poo-Pourri Coconut Vanilla Sandalwood ~Pourri

$12.99 Shop now

View description

Meet Pit~Pourri a natural deodorant that smells amazing and is clinically proven to work. This beachy blend combines coconut with subtle sandalwood.

Scored Product Attributes

15

Total eQ Score

			Materials
			Paraben Free
			Vegan
			Artificial Fragrance Free
			Aluminum Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 45 - 90 Day

Good To Know - Brand Attributes

Governance

This brand is owned and operated by women.

10

in Body Washes & Cleansers

method body wash - simply nourish, 18 fl oz

$7.99 Shop now

View description

Infused with coconut, rice milk + shea butter, this sumptuous body wash leaves skin feeling soft, moisturized + smelling like sweet comfort. Plus its biodegradable formula is cruelty-free and made with plant-based cleansers. Self care starts...now.

Scored Product Attributes

10

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Recycled Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand is LEED certified, demonstrating its commitment to sustainable building practices and energy efficiency.

12

in Body Lotions

method body lotion - simply nourish, 13.5 fl oz

$9.99 Shop now

View description

This simply nourish body lotion is a calming & comforting formulation of coconut, rice milk + shea butter with other thoughtfully chosen ingredients that provides you with 24 hrs. of hydration.

Scored Product Attributes

12

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Recycled Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand is LEED certified, demonstrating its commitment to sustainable building practices and energy efficiency.

12

in Bath Bar Soaps

method exfoliating bar soap - sea + surf, 6 oz

$4.49 Shop now

View description

Method Men's sea + surf exfoliating bar soap is packed with mineral-based exfoliants for every day scrubbing that will leave your skin feeling smooth & clean.

Scored Product Attributes

12

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Recycled Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand is LEED certified, demonstrating its commitment to sustainable building practices and energy efficiency.

12

in Bath Bar Soaps

method bar soap - simply nourish, 6 oz

$4.49 Shop now

View description

Nurture your skin with the simply nourish bar soap infused with coconut, rice milk + shea butter to give your skin the soft moisturized feel that it needs!

Scored Product Attributes

12

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Recycled Primary Packaging

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Enviro

This brand is LEED certified, demonstrating its commitment to sustainable building practices and energy efficiency.

15

in Body Scrubs

SIDIA The Body Exfoliant

$46.00 Shop now

View description

Introducing our gentle cleansing exfoliant for everyday. Infused with skincare ingredients like bakuchiol (a plant-based retinol dupe) to firm and smooth fine lines, niacinamide to reduce dullness, and gentle rice exfoliators to softly resurface skin (no harsh, scrubby grain here).

Scored Product Attributes

15

Total eQ Score

			Materials
			Paraben Free
			Silicone Free
			Sulfate Free
			Recyclable Secondary Packaging
			Recycled Primary Packaging

			Certifications
			This CERT verifies that products are made from a mix of materials including FSC-certified wood, recycled content and controlled wood from responsible sources according to the standards of the Forest Stewardship Council (FSC).
			Warranty: 1 - 19 Day

22

in Baby Sun Protection

Tubby Todd (S)undercover SPF 50

$36.00 Shop now

View description

MINERAL FACE SUNSCREEN Meet the newest step in your kid's skincare routine! (S)undercover is a lightweight mineral sunscreen serum with a velvety smooth application. The broad spectrum SPF 50formula protects from UVA/UVB rays, blue light, free radicals and anything else the day throws your way. Keep sensitive skin pro

Scored Product Attributes

22

Total eQ Score

			Materials
			Paraben Free
			Vegan
			Fragrance Free
			Gluten Free
			SLES Free
			Silicone Free
			SLS Free
			Dairy Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

16

in Lip Balms & Moisturizers

Augustinus Bader The Lip Balm

$41.00 Shop now

View description

An innovative balm that hydrates, plumps, nourishes, and rejuvenates while reducing visible signs of aging. For softer, smoother, healthier-looking lips. Powered by TFC8®

Scored Product Attributes

16

Total eQ Score

			Materials
			Mineral Oil Free
			Heavy Metal Free
			GMO Free
			Paraben Free
			Vegan
			Fragrance Free
			DEA Free
			Gluten Free
			Petrolatum Free
			SLES Free
			Talc Free
			Recyclable Secondary Packaging
			SLS Free
			Silicone Free
			Paraffin Free

			Certifications
			This CERT verifies that products are made from a mix of materials including FSC-certified wood, recycled content and controlled wood from responsible sources according to the standards of the Forest Stewardship Council (FSC).
			Warranty: 20 - 34 Day

23

in Hair Treatment Sprays & Oils

Virtue Healing Oil

$44.00 Shop now

View description

Virtue® Healing Oil is a first-of-its-kind blend of pure, hydrating oils and our powerful, reparative Alpha Keratin 60ku® protein in one bottle. Created with all hair types in mind, it’s the ultimate multi-tasker, delivering the shine, softness, and moisturizing you’d expect from a hair oil and the damage repair, strengthening, and environmental protection that only our human protein can provide. Healing Oil is formulated with clear oils, never yellow, so it glides on light and clean for a glossy finish that won’t alter your color or weigh down your hair. Color-safe, paraben-free, gluten-free, vegan.

Scored Product Attributes

23

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Vegan
			Dye Free
			Artificial Color Free
			Artificial Fragrance Free
			Gluten Free
			Sulfate Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

23

in Hair Treatment Masks

Virtue Restorative Treatment Mask

$34.00 Shop now

View description

Virtue® Labs Restorative Treatment Mask deeply hydrates and repairs hair without weighing it down. This lightweight formula works on all hair types, adding shine, moisture, and smoothing hair in under 3 minutes. Infused with our proprietary Alpha Keratin 60ku®, this product delivers an immediate and intense hydrating and conditioning boost for silky soft hair that's immediately reinvigorated with health and nourishment. Color-safe, paraben-free, gluten-free, vegan.

Scored Product Attributes

23

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Vegan
			Dye Free
			Artificial Color Free
			Artificial Fragrance Free
			Gluten Free
			Sulfate Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

22

in Hair Styling Gels

Bread Beauty Supply hair-gel

$26.00 Shop now

View description

Gel doesn't always get the best rep for what it does for your hair – more like what it does to it. We wanted a styler that would not only lock in coil, curl and wave patterns day after day (after day), but would take time and effort out of morning touch-ups with ingredients that do all the hard work for you. Expect hyper-defined, hydrated and strands with a glassy seal of protective shine.

Scored Product Attributes

22

Total eQ Score

			Materials
			Vegan
			Silicone Free
			Sulfate Free
			Organic Annatto

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Governance

This brand is owned and operated by women.

20

in Hair & Scalp Treatments

dpHUE Apple Cider Vinegar Daily Scalp Serum

$49.00 Shop now

View description

dpHUE's ACV Daily Scalp Serum is a nourishing scalp serum that helps keep the scalp's pH balanced, exfoliates the hair follicles & creates an optimal environment for healthy hair growth. Suitable for all hair types and colors. Can be used on natural or color treated hair. Free Shipping on orders $50+

Scored Product Attributes

20

Total eQ Score

			Materials
			Paraben Free
			SLES Free
			SLS Free
			Organic Maca

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

23

in Hair Styling Sprays & Oils

Odele Beauty Hair Oil

$11.99 Shop now

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For high shine + hydration Smooth frizz, add sheen + seal split ends with this highly concentrated yet lightweight oil. Infused with a nourishing blend of camellia, baobab + argan oils, this rich formula helps repair strands + adds touchable softness. Its beard-friendly, too.

Scored Product Attributes

23

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Fragrance Free
			Gluten Free
			SLES Free
			SLS Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Governance

This brand is owned and operated by women.

Origins

Made in Minnesota, United States of America

22

in Hair Styling Gels

Odele Beauty Flex Hair Gel

$11.99 Shop now

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Crunch-free and proud to be! This versatile, flexible-hold styling gel is the Goldilocks of shine + long-lasting control. Never flaky or drying, use on curly or wavy hair for frizz-free definition (the perfect follow up to our Leave-in Conditioner!) or lock in a sleek style for the long haul without adding weight or that wet-forever vibe (yeah, you know what we mean).

Scored Product Attributes

22

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Fragrance Free
			Gluten Free
			SLES Free
			SLS Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Governance

This brand is owned and operated by women.

Origins

Made in Minnesota, United States of America

22

in Hair Styling Gels

Odele Beauty Air Dry Styler

$11.99 Shop now

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This easy-on, salon-grade styler lightly conditioners, smooths frizz, and creates soft separation… you know, that artfully rumpled, never messy look. Lock in moisture, lock out frizz, and add shine + texture for a perfect air dry. You can happily skip the blow dryer and embrace your natural side.

Scored Product Attributes

22

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Fragrance Free
			Gluten Free
			SLES Free
			SLS Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Governance

This brand is owned and operated by women.

Origins

Made in Minnesota, United States of America

23

in Hair Treatment Masks

Odele Beauty Moisture Mask

$12.99 Shop now

View description

Harness the power of argan + jojoba plant proteins to repair, restore + nourish your locks. Deeply hydrating and rich in amino acids, this moisture mask adds shine and helps minimize breakage. Just one in-shower treatment (only five minutes!) will leave your strands feeling healthier, softer and ready for whatever’s next.

Scored Product Attributes

23

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Fragrance Free
			Gluten Free
			SLES Free
			SLS Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Governance

This brand is owned and operated by women.

Origins

Made in Minnesota, United States of America

10

in Body Washes & Cleansers

Odele Beauty Clarifying Body Wash

$8.99 Shop now

View description

pH balanced to support your skin's natural barrier, this invigorating cleanser is aided by the revitalizing properties of melaleuca + the exfoliating power of alpha hydroxy acid to leave skin feeling healthy and renewed.

Scored Product Attributes

10

Total eQ Score

			Materials
			Formaldehyde Free
			Phthalates free
			Paraben Free
			Vegan
			Artificial Fragrance Free
			Gluten Free
			SLES Free
			SLS Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Good To Know - Brand Attributes

Governance

This brand is owned and operated by women.

Origins

Made in Minnesota, United States of America

23

in Hair Moisturizing Shampoos

BRIXY Coconut Vanilla Shampoo Bar for Balance & Hydration

$13.99 Shop now

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A hair care routine to actually care about! BRIXY bars are made for hair care enthusiasts seeking plastic-free alternatives. Our shampoo bars offer such a luxuriously sudsy experience, you won't miss your old plastic bottles.

Scored Product Attributes

23

Total eQ Score

			Materials
			Phthalates free
			Paraben Free
			Vegan
			Artificial Color Free
			Artificial Fragrance Free
			Palm Oil Free
			Silicone Free
			Sulfate Free

			Certifications
			This CERT verifies that products are cruelty-free, ensuring they are not tested on animals at any stage of development.
			Warranty: 20 - 34 Day

Personal Care

Scored Product Attributes

Gluten Free

Dairy Free

Natural Fragrances

Leaping Bunny

Good To Know - Brand Attributes

Community Outreach/Activism Programs

Women-Founded/Led

Scored Product Attributes

Phthalates free

Paraben Free

Vegan

Artificial Color Free

SLES Free

SLS Free

Recyclable Primary Packaging

Leaping Bunny

Good To Know - Brand Attributes

Community Outreach/Activism Programs

Women-Founded/Led

Women-owned

Scored Product Attributes

Phthalates free

Paraben Free

Vegan

Artificial Color Free

SLES Free

SLS Free

Recyclable Primary Packaging

Leaping Bunny

Good To Know - Brand Attributes

Community Outreach/Activism Programs

Women-Founded/Led

Women-owned

Scored Product Attributes

Phthalates free

Paraben Free

Gluten Free

SLES Free

SLS Free

Leaping Bunny

Good To Know - Brand Attributes

Scored Product Attributes

Formaldehyde Free

Phthalates free

Paraben Free

Vegan

Artificial Color Free

Gluten Free

Mineral Oil Free

Sulfate Free

Soy Free

Nut Free

Leaping Bunny

Scored Product Attributes

Formaldehyde Free

Phthalates free

Paraben Free

Vegan

Artificial Color Free

Gluten Free

Mineral Oil Free

Sulfate Free

Soy Free

Nut Free

Leaping Bunny

Scored Product Attributes

Formaldehyde Free

Phthalates free

Paraben Free

Vegan

Artificial Color Free

Gluten Free

Mineral Oil Free

Sulfate Free

Soy Free

Nut Free

Leaping Bunny

Scored Product Attributes